Mobile Phones

Kult Beyond launched in India: Here's what you need to know

August 4, 2017 5:05 pm

Kult, a new smartphone manufacturer, has today launched its first smartphone in India calling it the Kult Beyond. The company has made their new smartphone an Amazon exclusive and priced it at Rs. 6,999. The highlight of the phone is the 13-MP camera and the fingerprint scanner.

Commenting on the launch, Mr Hardip Singh, Executive Director, Optiemus Infracom said, “Today’s hyper-connected millennial demands high-performance smartphone with great camera quality. We kept that in mind while building Kult Beyond. This beautifully designed smartphone comes loaded with class-leading features and functionalities at a very attractive price, which is an added advantage.”

“At Kult, our endeavor is to offer made-in-India and best in class smartphones at very compelling price points. We are confident that Kult Brand will connect with today’s youth and meet their demands and requirements at large. We expect to see a huge demand for Kult Beyond and are bullish on its success.” he further added.

Also Read: Coolpad Note 5 Lite C launched in India: Everything you need to know

Specifications

The Kult Beyond is powered by a 1.25GHz quad-core 64-bit chipset coupled with 3GB of RAM. The smartphone features a 5.2-inch HD IPS display and comes with a 32GB of onboard storage which is expandable up to 32GB via a microSD card. The device runs on Android 7.0 Nougat and is backed by a 3,000mAh non-removable battery.

As far as the cameras are concerned, the smartphone sports a 13-megapixel camera at the rear with auto focus and dual-tone LED flash. Up front, the phone includes a 13-megapixel selfie camera a dual LED flash. The camera also comes with other features like Beautification and Vistodo with which the users can print images of T-Shirts and mugs.

Commenting on the partnership, Mr Noor Patel, Director Category Management, Amazon India, said “In line with our vision of constantly expanding the selection and enhancing choices for customers, we are happy to partner with Kult to launch the power packed Kult Beyond. We are confident that this new product addition will be well received by our technology savvy customers across the country. Smartphones are one of the fastest growing product lines and have repeatedly been one of the top selling categories on Amazon.in.”