Motorola Edge 30 Fusion finally launched in US: Comes in a special colourway

Motorola Edge 30 Fusion is finally making its debut in the US market. The device will be made available in the country on December 12 in a new colourway that the company is calling Viva Purple. This new colour is the Pantone Color of the Year 2023.

Pantone each year picks a colour of the year, "by analyzing global trends and themes throughout the year", considering "all aspects of society from fashion to marketing, social media and even politics."

The company in its press release claims that it has a "globally-exclusive partnership with Pantone in the smartphone category." It also stated that Viva Magenta is a "a fearless hue that writes a new narrative", it "conveys what it means to blend the virtual and the physical with enthusiasm", it's "inspired by nature and explored through technology, revealing multiple dimensions and a new way of creating."

Motorola Edge 30 Fusion Viva Magenta: Price

Motorola Edge 30 Fusion Viva Magenta colourway is priced at $799.99 (approximately A$ 1,177.15; Rs 65,149.19). The new colourway comes bundled with a pair of Moto Buds 600 ANC TWS earbuds in the Winetasting colour.

If you don't want the new colourway, you can opt for the Neptune Blue colour, which is priced at $699.99 (approximately A$ 1,030; Rs 57,005.44). However, this colourway does not come with the earbuds.

Also Read: Motorola Edge 30 Pro: Price, specifications

In the US, the Edge 30 Fusion will be made available as an unlocked phone compatible with AT&T and T-Mobile networks only.

Motorola Edge 30 Fusion US variant comes with the same specifications as its global counterpart.