TikTok partners with DSCI to launch a online privacy awareness quiz

The Data Security Council of India (DSCI) and TikTok have partnered up to launch a new interactive and informative quiz for TikTok's huge online community. The quiz will be made available from January 28 to February 3 and will aim to appraise users on best practices for online privacy and protection.

This quiz has been launched in tandem with the theme of the 2020 edition of Data Privacy Day, "Privacy is Everyone's Responsibility". To recall, according to the Global Web Index's Social Media Trends 2019 report, Indian users spent 2.4 hours on social media, which is why DSCI thinks it is the right platform to reach Indians.

In the quiz, users are asked interesting questions to gauge their awareness of online privacy and its importance.

With a huge rise in data consumption and time spent online, it has become one of the most necessary things for users to be aware of privacy practices and principles.

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"On the occasion of Data Privacy Day, we stay committed to building a privacy-aware society. We are confident that our partnership with TikTok will help us land the message of safe and secure online data practices, far and wide," said Rama Vedashree, CEO, DSCI.

"We are honoured to partner with DSCI and spread awareness about the safety and privacy best practices amongst our users," said Subi Chaturvedi, Head, TikTok for Good - India.

"As part of TikTok For Good, we look forward to launching more such initiatives that have a larger positive impact on society, harnessing the power of technology and celebrating privacy by design at the core of everything we do," Chaturvedi added.