Chinese Smartphone manufacturer Vivo has launched its E-store in India 'shop.vivo.com/in'. To celebrate this event, it is running a ‘Launch Carnival’ from January 16-18 2018. Under the benefits of the Launch Carnival, the company has given a Rs 2,000 price cut to the V7. This brings down the price to just Rs 14,990. While the company’s Y69 is worth Rs 13,990 from an earlier price of 14,990, a price reduction of Rs 1,000.
Under the Launch Carnival, that starts from midnight on January 16, Vivo is offering discount coupons up to Rs 2,000 on selected smartphones. Also, they are offering a zero-cost EMI for a 12 month period, as well as one-time screen replacement on the Vivo V7 and V7+. Shoppers also stand a chance to win couple vouchers from Book My Show up to Rs 500 and to be enrolled in a lucky draw, that will allow 10 lucky customers to have a chance at winning Bluetooth speakers worth Rs 2,999. All these services will come alongside free without any extra charge. Also, there will be free delivery on orders, a 15-day free replacement window, and customer care from over 500 service centres nationwide.
Vivo fans would also get the ability to use the e-store to purchase brand merchandise soon. Smartphone users can await the Vivo e-store app, which is set to include Augmented Reality, along with Live Chat for online customer service. Covering a massive area of over 10,000 pin codes in the country, free delivery under the offer. The e-store will cover most areas of India.
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One of the top Telecom operators, Vodafone is also providing data benefits for the Vivo smartphone owners under this launch offer. Prepaid and postpaid customers will enjoy 10GB of free data per month over 5 months. this gives them 50GB of free mobile data. Customers using Vodafone RED postpaid services will get 20GB free data monthly over a 5 month period, providing over 100GB of free data. Users who purchase the V7 and V7+, across prepaid and postpaid services, will avail 10GB of free data every month over 10 months. This effectively provides 100GB free data during the period. For the customers to obtain Vodafone benefits, purchases should be made before January 31.
“Vivo’s strategy of launching an E-store is an affirmation of the Indian market maturing in terms of internet penetration, payment & fulfilment infrastructure, thus representing a huge growth potential,” said Kenny Zeng, Chief Marketing Officer, Vivo India.
