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ASUS Combines ‘Max’imum Style With ‘Max’imum Convenience

By
Beetel Bite
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Asus Launches the Next-Gen Zenfone Max

  • Launches the all-new Zenfone Max in India at Rs.9,999 onwards
  • Appoints Bollywood superstar, Sonakshi Sinha as its first-ever brand ambassador in the country
  • Unveils its digital-only campaign - #LiveUnplugged featuring Sonakshi Sinha

Zenfone Max

KEY POINTS

  • Powerful Performance: Octa-core processor, 2GB/ 3GB RAM variations and 32GB internal storage expandable up to 64GB
  • Uncompromising Battery: 5000 mAh battery with OTG cable that turns the Zenfone Max into an innovative charger for other devices
  • Inimitable Style:Sleek, durable andavailable in three interesting colours, the phone sports an air of luxury and offersheightened personalization
  • Brand Ambassador: A unique association with Sonakshi Sinha entails the superstar being a part of ASUS’ digital campaign, #LiveUnplugged and trying the products prior to the launch to build a stronger end-user connect

India, May 23, 2016: ASUS today launched the advanced version of one of its best-selling smartphones in the country – Zenfone Max. Known for its 5000 mAh battery and stylish looks, the smartphone is meant for users who are always on the move and demand superior performance along with an elegant style. The new Zenfone Max is powered by a Qualcomm Snapdragon 615 Octa-Core processor and provides the users an option to opt for a 2GB or 3GB RAM. The internal memory of the phone has now been increased to 32GB, in addition to an expandable memory of up to 64GB. Zenfone Max with 2GB RAM is available for Rs.9,999and can be pre-ordered on Flipkart while Zenfone Max with 3GB RAM is available for Rs. 12,999 and can be purchased from Amazon, Snapdeal and Flipkart. The 3GB RAM variant will also be available at ASUS Exclusive stores and all other retail stores across India, at a later date.

Equipped with a 5000 mAh battery, the Zenfone Max can last longer without charging and is also capable of being a power bank for other gadgets making it an essential product for daily use.

Commenting on the launch, Peter Chang, Region Head – South Asia & Country Manager for ASUS India said, “Zenfone Max has been one of our star products. The product features including its long battery life, ability to be a portable charger for other devices, stunning good looks and an affordable price resonated well with our audiences and helped us deliver our promise of making luxury affordable. The enhanced version of the Zenfone Max with a brand new processor, increased memory and more personalization options helps us stay true to our ethos and offer an extremely cost-effective high-end luxury product.”

Enhanced and Superior Performance

The new Zenfone Max gives the users a super-responsive lag-free user experience because of theQualcomm Snapdragon 615 Octa-Core processor with a 2GB or 3GB RAM. The use of the latest 4G LTE technology enables the users to utilize high mobile data speeds. Users can enjoy multi-tasking and blazing fast performance enabling them to their live their digital lives to the fullest.

Making a Fashion Statement

Available in three different colours –black, orange and blue, the new Zenfone Max boasts of an extremely thin body that measures only 5.2 mm at its thinnest edge. The surrounding metal-like edge makes it durable while the back with the look and feel of embossed leather makes the phone look chic and fashionable for every occasion.

A Battery That Lasts Longer

The powerful 5000 mAh battery requires fewer charging cycles making the phone last longer and more efficient.The lithium-polymer battery, when fully charged, provides 914.4 hours of standby time or 37.5 hours of 3G talk time or 32.5 hours of Wi-Fi web browsing or 72.9 hours of music playback or 22.6 hours of video playback. The accompanying OTG cable turns the phone into a charger to power up the users’ other gadgets, making it a useful everyday accompaniment.

Enriching User Interface

Backed by Android M 6.0.1 and ASUS ZenUI, the new Zenfone Max includes advanced features to satisfy power users. The Power Saver mode helps users manage and extend the battery life even more. With five battery modes and two smart switches that users can configure to make their own battery optimization settings and help the battery last even longer.

Capture Stunning Images, Always!

The new ZenFone Max has a 13 Megapixel, f/2.0-aperture rear camera with the ASUS PixelMaster 2.0 technology and dual-LED flash for natural-looking photography. It also features Laser Auto Focus technology that helps photography enthusiasts focus on an object in as fast as 0.03 seconds. ZenFone Max’s front camera is a 5 Megapixel, f/2.0-aperture camera with 85̊ wide-viewing angle that helps in incorporating more information and details into the picture.

Vibrant Viewing Experience With Bluelight Filter

Featuring a 5.5 inch HD (1280 x 720) IPS display with full-screen lamination and ASUS TruVivid technology, the new Zenfone Max provides superior clarity,brightness and touch responsiveness. The Bluelight Filter for Eye Care protects the users’ eyes from strain during prolonged usage.

Launched in the country through a unique digital-only approach, the Zenfone Max was shipped to select patrons prior to market availability in a locked box that could be opened through a code visible at the end of the digital launch video accessible on http://asus.in/liveunplugged/, featuring Peter Chang, Region Head – South Asia & Country Manager for ASUS India and Marcel Campos, Marketing Director – Mobile Division, India. The video also saw Sonakshi Sinha make her first appearance as the brand ambassador of ASUS smartphones and tablets.

Blending Sonakshi’s elegance with ASUS’ expertise

Sonakshi SinhaThe launch of the new Zenfone Max, also saw the appointment of Bollywood diva – Sonakshi Sinha as the brand’s first-ever brand ambassador in India. Sonakshi will be a part of ASUS’ digital campaign, #LiveUnplugged and has already appeared in the digital-only video for Zenfone Max - https://www.youtube.com/watch?v=QJ_QFCASSTQ. Portrayed as a Zenfone user in the video, Sonakshi has already started using the Zenfone Max as her primary device and can be seen documenting her experience on her social media accounts.

Elaborating on her association with the brand, Sonakshi Sinha said, “I am honored to be associated with a brand that believes in strengthening the ambassador’s trust in them. My association with ASUS, second one since the Zen Festival in 2015, is in sync with today’s audiences that #LiveUnplugged, consume digital content and make decisions online. The launch for Zenfone Max involved me trying the smartphone and sharing my experience with the team at ASUS besides being a part of the digital campaign.”

While she will continue to be a part of ASUS’ product launches, the association will also entail Sonakshi using ASUS products prior to their launch in India to strengthen her connect with the brand and infuse confidence in her communication with the users.

Live Unplugged

Speaking about the Zenfone Max, Sonakshi Sinha said, “Switching to Zenfone Max has completely changed my life. I spend lesser amount of time charging my phone and more hours clicking pictures, shooting videos, playing games and listening to music. Its sophisticated design ensures that I can use it for every occasion without having to worry about changing the way my phone looks.”

Commenting on the appointment of Sonakshi Sinha and the commencement of the digital campaign, Marcel Campos, Marketing Director – Mobile Division, India said, “The audience today is gravitating towards a digital life. Their personal lives and digital ones are influencing one another, making it important for us to be present on a medium that they frequent. Sonakshi’s grace, elegance and versatility makes her persona a perfect match for ASUS’ value system. Her robust digital presence, strong connect with the audiences and inclination towards technology will help us strengthen our communication process with a user base that is well-informed, savvy and believes in quality products.”

Specification Sheet:

Zenfone Max ZC550KL
Processor Qualcomm Snapdragon 615 1.5 GHz, Octa-Core
Modem GSM/GPRS/EDGE; WCDMA/HSPA+/DC-HSPA+; FDD-LTE, DSDS
Peak Data Rate DC-HSPA+ (DL/UL): 42/5.76 Mbps; LTE CAT4 (DL/UL): 150/50 Mbps
RF Band Support IN
GSM: 850/900/1800/1900
WCDMA: 1/2/5/8 ; TDD-SCDMA: 34/39
FDD-LTE Band: B1, B3, B5
TD-LTE:  38/39/40/41(2555-2655MHz only)
OS Android M 6.0.1
Display  5.5" TFT LED Backlight (Typ 450 nits ) ; 1280 x 720 HD IPS
16:9 , Wide active matrix; Glare type
GFF Touch panel (Directly Bonding): Capacitive touch panel with 10 points multi-touch with 60ms response time
Dimensions 156*77.5*10.55
Weight 202g
Battery Pack & Life Typ:5000mAh, non-removable polymer battery
Memory LPDDR3 2GB/3GB
Storage eMMC 32GB
Micro SD Card Support (Up to 64GB)
Sensor 1. Accelerator
2. E-Compass
3. Proximity
4. Hall sensor
5. Ambient light sensor
WLAN Integrated 802.11b/g/n; WiFi-Direct
Bluetooth Bluetooth V 4.0 (EDR + A2DP)
Bluetooth Profile: A2DP + AVRCP + HID + PAN + OPP
FM Radio Support
GPS Support GPS, aGPS, Gloness
Interface Micro USB
Front Camera 5M wide view F2.0 / 85 degree
Main Camera 13M auto focus F2.0/ 75 degree,
Flash LED Dual Flash Real Tone LED & laser focus(40cm)
Vibrator Yes
Audio Codec integrated into PMIC
Microphone Microphone*2 (one for de-noise)
SIM Micro SIM*2
Button Power and Volume Up/Down
Accessories Standard USB Cable , Adaptor, User Manual, Warranty Card, OTG cable
Color Black/ White/ Orange/Blue
Adaptor 5W
Features   Support ─ Power Bank,  ASUSZenflash, USB flash disk, USB Keyboard, USB mouse.
OTG

Nokia is back in the game

By
Beetel Bite
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Nokia makes a comeback to mobile phones, as Microsoft sells feature phone biz for $350M

Nokia makes a comeback to mobile phones, as Microsoft sells feature phone biz for $350M

Iconic mobile phone brand Nokia has confirmed that it is returning to the mobile phones and tablet market, about two and half years after selling its devices and services business to Microsoft.

The Finland based company has signed a strategic brand and intellectual property licensing agreement with a recently formed Finland firm HMD Global to develop Nokia-branded mobile phones and tablets for the next ten years.

Nokia

As per the agreement, Nokia has granted an exclusive global license to HMD Global (excluding Japan) and will receive royalty payments for sales of Nokia-branded mobile products, covering both brand and intellectual property rights. The company said HMD's new smartphone and tablet portfolio will be based on Android platform.

Nokia will provide HMD with branding rights and cellular standard essential patent licenses in return for royalty payments and will take a seat on HMD's Board of Directors but won't be making any financial investment or holding equity in HMD.

Microsoft sells feature phone biz to HMD Global & Foxconn

Earlier in the day, Microsoft announced that it would be selling its feature phone business to HMD Global and Foxconn subsidiary FIH Mobile for $350 million, to focus on Windows 10 Mobile and support Lumia phones.

As part of this deal, Microsoft will transfer substantially all of its feature phone assets, including brands, software and services, care network and other assets, customer contracts, and critical supply agreements.

The deal is expected to close in second half of 2016, after which around 4,500 employees will have "the opportunity to join" HMD Global or FIH Mobile, Microsoft said.

HMD Global to invest $500M to market Nokia-branded phones & tablet

HMD Global said that it has conditionally agreed to acquire from Microsoft the rights to use the Nokia brand on feature phones, and certain related design rights to complete its portfolio of Nokia branding rights. It claimed these agreements would make them the sole global licensee for all types of Nokia-branded mobile phones and tablets.

HMD Global now plans to invest over $500 million over the next three years to support the global marketing of Nokia-branded mobile phones and tablets. This capital has been raised via its yet-undisclosed investors and profits from the acquired feature phone business.

Once the Microsoft transaction closes, HMD will be led by former Nokia executive Arto Nummela as CEO. Nummela is currently the head of Microsoft's Mobile Devices business for Greater Asia, Middle East and Africa as well as Microsoft's global feature phones business.

Florian Seiche, who is currently Senior Vice President for Europe Sales and Marketing at Microsoft Mobile, will be the president at HMD.

"We will be completely focused on creating a unified range of Nokia-branded mobile phones and tablets, which we know will resonate with consumers. Branding has become a critical differentiator in mobile phones, which is why our business model is centered on the unique asset of the Nokia brand and our extensive experience in sales and marketing. We will work with world class providers in manufacturing and distribution to move quickly and deliver what customers want" said Arto Nummela, CEO-designate of HMD.

Nokia's tie-up with FIH Mobile

Nokia Technologies said it has also signed an agreement with FIH mobile that will own the remainder of Microsoft's feature phone business assets, including manufacturing, sales and distribution.

As per the agreement, both the companies will form a collaboration framework to "support the building of a global business for Nokia-branded mobile phones and tablets".

This agreement will also give HMD full operational control of sales, marketing and distribution of Nokia-branded mobile phones and tablets with with exclusive access to the global sales and distribution network that FIH will be acquiring from Microsoft along with access to FIH's device manufacturing, supply chain & engineering capabilities and its suite of proprietary mobile technologies and components.

"Today marks the beginning of an exciting new chapter for the Nokia brand in an industry where Nokia remains a truly iconic name. Instead of Nokia returning to manufacturing mobile phones itself, HMD plans to produce mobile phones and tablets that can leverage and grow the value of the Nokia brand in global markets. " said Ramzi Haidamus, president of Nokia Technologies.

"Working with HMD and FIH will let us participate in one of the largest consumer electronics markets in the world while staying true to our licensing business model." Haidamus added.

Source: ET Tech

The History of the Word ‘Hack’ - by Wrike project management software

By
Beetel Bite
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Infographic brought to you by Wrike free project management software for mac

The History of the Word ‘Hack’ - by Wrike project management software

Transcend Wins Eight 2016 Taiwan Excellence Awards

By
Beetel Bite
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TranscendBangalore, India, May 3rd, 2016 - Transcend Information, Inc. (Transcend), a worldwide leader in storage and multimedia products, is proud to announce that eight of its cutting-edge products were awarded the “2016 Taiwan Excellence Award.” The award-winning products include the DrivePro 520 and DrivePro 220 car video recorders, the StoreJet 500 portable SSD for Mac, the MP710 digital music player, the JetFlash 890 and JetFlash 880 for mobile storage, the JetFlash 310 capless USB flash drive, and the SDXC/SDHC Class 3 UHS-II SD memory card.
The “2016 Taiwan Excellence Award” was organized by the Taiwan External Trade Development Council (TAITRA) commissioned by the Ministry of Economics Affairs (MOEA) of Taiwan. Taiwan Excellence winners represent the most revolutionary, high quality, and high value added products made by Taiwanese companies. According to the organization, there were 523 products from 202 companies nominated in the annual award program this year.

DrivePro 520 and DrivePro 220 Car Video Recorders

Featuring a 130° viewing angle and a large f/1.8 aperture, the DrivePro 520 and DrivePro 220 capture crystal-clear videos with every detail happening on the road. Both car video recorders come with a built-in GPS receiver and Wi-Fi connectivity to let users stream, download, and share videos whenever needed. The DrivePro 520 boasts a dual lens camera to record what happens on the road outside and inside the vehicle, while the DrivePro 220 provides useful features including Lane Departure Warning System (LDWS), Forward Collision Warning System (FCWS), Speed Alarm, and Parking Mode. In addition to the Taiwan Excellence Award, the DrivePro 520 also received Japan’s 2015 Good Design Award.

StoreJet 500 Portable SSD for Mac

Transcend’s StoreJet 500 portable SSD for Mac not only provides immense storage space, but also offers high transfer rates to boost users’ productivity. With advanced Thunderbolt technology, the SJM500 portable SSD delivers unparalleled interface transfer rates of up to 10 Gb/s. In addition, the SJM500 is also equipped with a SuperSpeed USB 3.0 interface with UASP support, providing ten times the bandwidth of USB 2.0.

MP710 Digital Music Player

The MP710 digital music player encourages users to exercise while enjoying high quality music. With a handy fitness mode and a G-Sensor step counter, users can preset the amount of steps before they start. The handy counter will accurately count every step during their workout sessions, allowing them to track their progress and motivate them to beat their own scores. In addition, the MP710 features a recording function to record programs, interviews, and music for up to 28 hours continuously.

JetFlash Series USB OTG Flash Drives

The JetFlash 890 and JetFlash 880 dual-access USB OTG (USB On-The-Go) flash drives enable users to instantly share and store files across multiple devices and operating systems. The JetFlash 890 features a USB 3.1 Type-A connector on one end and a USB 3.1 Type-C on the other for fast and easy file transfer between the latest PCs, Macs, laptops, and handheld devices; the JetFlash 880 is equipped with a USB 3.0 interface and a micro USB interface for Android devices that support USB On-The-Go. Both JetFlash USB OTG flash drives are produced with an ergonomic design and quality materials at a much smaller size and lighter weight.

JetFlash 310 USB Flash Drive

For extra convenience and protection, Transcend’s JetFlash 310 USB drive features an ultra-small and capless design. Due to its ergonomic design, the easy-to-grip JetFlash 310 USB Flash Drive requires minimal effort when unplugging from a USB port.

SDXC/SDHC Class 3 UHS-II SD Memory Card

Transcend’s SDXC/SDHC Class 3 UHS-II SD cards are designed for today’s high speed performance UHS-II compatible DSLRs and camcorders. Featuring incredible read and write speeds of up to 285MB/s and 180MB/s respectively, the cards ensure that RAW or JPEG images and Full HD, 4K, or 3D videos are captured without interruption. In addition, the top-tier MLC NAND flash chips inside provide consistent long-life durability and endurance.

Transcend has received Taiwan Excellence Awards for the twelfth consecutive year. With over 20 years of technical experience and expertise, Transcend has received many prestigious design awards, including Germany’s iF and Red Dot awards, Japan’s Good Design award, and Taiwan’s Innovation awards.

ASUS Zenfone Go 4.5 2nd Generation

By
Beetel Bite
-

ASUS Zenfone Go 4.5 2nd Generation

The ‘Go-To’ Budget Offering from ASUS

ASUS has been known in the smartphone market for being the go-to brand when consumers look for luxury specifications without a price tag that breaks the bank. The latest offering from the company on these lines is the Zenfone Go 4.5 2nd generation.

Design and Build

With a metallic hairline finish, the phone, at the first glance itself resembles a premium product. The phone also comes with an ergonomic arc design, managing to be only 3.6 mm at its thinnest edge. This feature, along with the rear key positioning on the phone allows the user to have intuitive one hand control, thus, making it really easy to multitask. The finish on the phone can be attributed to the unique, molding techniques which in turn, has ensured that the phone does not weigh on the heavy side. All of this, has resulted in a phone, which is easy for the user to hold and experience.  The company has further compressed the powerful processor, the dual sim card, and the thin design in such a way, that the form factor of the phone retains its usability quotient. One important aspect of their design is the positioning of the buttons. This has ensured that both, right-handed and left-handed people can use it with equal ease. The phone is also available in a variety of colours to suit your mood and personality.

Asus Zenfone Go

Camera

Coming to the camera specifications on the phone, it comes with a rear camera of 5MP and a front camera of 0.3MP. While the 5MP camera might not look like a big deal to us tech experts used to camera specifications of 13 MP and higher, but for a price tag of just Rs. 5,299 – this camera manages to be very appealing. However, ASUS is also offering users an additional choice, in this category, as there is a second variant of the ZenFone Go 4.5 2nd generation that comes with a rear camera of 8MP and a front camera of 2MP priced at Rs 5,699. This variant would definitely satisfy the clicking enthusiast in you. Apart from this, it’s really the features that come built into the camera that excites the reviewer in me. Along with the ‘PixelMaster’ technology unique to ASUS, also inbuilt into the phone are a total of 16 different modes- be it for clicking pictures during the day or night. The zero shutter lag also ensures perfect photos in a snap.

Asus

Three of the modes that stood out for me were as below-

Backlight HDR Mode

This mode reduces the shadow effect and therefore allows the images to have a better brightness and contrast factor by expanding the dynamic range of the shot. The detailing results in flawless images captured- all the time.

Low Light Mode

This feature increases the light sensitivity of the image by up to 400%, while reducing the noise and boosting the colour contrast every time. A feature that allows the users to produce clear and bright images in low light as well - this camera is ideal for users who do not wish to worry about the light condition when capturing something they like.

Beautification Mode

On your endless selfie clicking rampages, when out with friends, this phone is your perfect companion, as the beautification mode subtly balances the facial features, softens the tones and removes blemishes to make you and your friends look even better.

Just when you think that was enough for all your clicking needs, the phone also has built-in MiniMovie application. This application allows users to combine different photos into short movies which can be further made interesting by adding musical notes and text of your choice.  Your creations can then be quickly shared through social media, email, cloud services, and YouTube.

Storage

Despite being in the budget category, the phone still comes with adequate storage capacity – a 1GB RAM, which ensures that you never have to worry about seeing the dreaded – ‘phone capacity full’ message pop up on your phone. The Zenfone Go 4.5 2nd generation additionally offers 100 GB of accompanying Google Drive storage - that too, free for 2 years! You would have to redeem the offer on the Google Drive app by April 1st, 2018.

The ASUS ZenUI

Personally, my favorite aspect on ASUS’ Zenfone range is the ZenUI; it is ASUS’ personalized gift to its users. With a new visual design and features, it allows for classic customization on your phone. The ZenUI is simple, beautiful and brilliant all at the same time. It allows you to have a lock screen accompanied by a customizable font and icon. It has redesigned icons, optional folders, weather and time widgets different, and a variety of ASUS color themes for your use.  Further, within the ZenUI, the idea that excites me the most is the ‘ZenMotion’- which allows users to access everything on their phone with just an easy swipe to launch a variety of applications, see notifications of incoming messages, missed calls, and a lot more. It also has a new Boost feature- which acts like your phone’s personal clean up assistant- just by tapping the icon, Boost will clean up background applications to free your phone’s memory and increase its speed.

ZenUI Launcher

In particular, for this, one has to simply swipe up on the home screen to access easy customization tools. You can then go ahead and choose your wallpaper, pick your icons and arrange your apps in a moment.

ZenUI

ZenUI

Performance

The phone matches your needs of smart and quick performance at every step with its Qualcomm quad core [email protected], and dual sim-dual standby feature. Additionally, the Sonic-Master Technology delivers crystal clear sound to your ears, satisfying the music-lover in you. The phone is also probably more obsessive than you, about conserving power especially when searching for a signal, thus significantly increasing its standby time. It has an advanced antenna design that ensures fantastic performance, even in areas with poor signal. Be it for your social media needs, or your routine daily tasks, the phone has adequate capability built into it, to offer a power-packed performance.

Asus Zenfone Go features

To conclude- this phone is perfect for those users that look for class, appeal and performance, without burning a hole in their pocket. The variant with the 0.3MP/5MP (front + rear) camera being priced at just Rs. 5,299, and the 2MP/8MP (front + rear) camera at INR 5,699; it can literally be the ‘Go-To’ phones for the budget smartphone section and is bound to make heads turn when you take it out in public. With multiple features on it, that still do not compromise on build, aesthetic or specifications quality, the Zenfone Go 4.5 2nd generation does all that and more, acting like the ultimate ‘Zen’ companion to your fast paced life.

Noise Cancellation:

We live in a world that is noisy all the time, and to reflect on that real time experience, ASUS has come up with the NoiseTalk Zero which is an innovative combination of linear-echo-cancellation (LEC) and noise-suppression (NS) that works towards wiping out audio rebound and in reducing background noise to a minimum. In fact, the Zenfone’s LEC is 1.2X (20%) better at blocking echoes and is 2.3X (130%) more effective at noise suppression in multiple environments comparatively. As a result, users get the chance to experience crystal-clear quality during their calls.

image001 (1)

Comparison Table

Model ASUS ZenFone Go  ZB452KG S******  J1 Ace
Price Rs. 5,299 Rs. 6,250
Display 11.43 cms (4.5), 854 x 480 Resolution FWVGA, Anti-fingerprint coating 10.92 cms (4.3), 800 x 480 Resolution WVGA
Pixel Master Camera Front Pixel 0.3 Mega Pixel Camera Not Specified
Rear Focus Auto-Focus Not Specified
Pixel 5 Mega Pixel Camera 5 Mega Pixel Camera
Aperture f/2.0 Aperture Not Specified
Camera Features Modes: Back Light (HDR) mode, Real Time Beautification, Night Mode, Depth of Field, Selfie Mode, Photo Effects, Panorama Mode, Time Rewind, Smart Remove, All Smiles, Time Lapse, Slow Motion Not Specified
Wireless 802.11 b/g/n BT4.0 802.11 b/g/n BT4.0
GPS GPS, A-GPS, GLONASS GPS, A-GPS
SIM and SD Slot Dual SIM, Dual Stand by (3G+3G)

SIM1 Support 2G/3G  SIM2 Support 2G/3G

3 Slots in Total

2 SIM Slots for Dual SIM ; 1 Individual Slot for SD Card

 Dual Sim
Sensor Accelerometer /E-Compass/ Proximity/ Ambient Light Sensor Accelerometer/ Proximity
OS Android 5.1 with ASUS ZenUI 2.0 with over 1000+ software enhancements : Themes Store, Easy / Kids mode /SnapView, ZenMotion / Tap tap to wake up and sleep, 24/7 ZenUI apps Instant update from Google play store, ZenUI apps with over 300 Million downloads Android, v4.4.4 (KitKat)
Colour Premium UV Coating: Glamour Red / Glamour Yellow / Ceramic White;  Hairline Design: Sheer Gold / Galcier Grey / Silver Blue White, Black, Blue

Meizu Pro 6 With ‘3D Press’ Display, 10-LED Ring Flash, 4GB of RAM Launched

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Beetel Bite
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Meizu-PRO

Meizu launched its flagship smartphone Meizu Pro 5 back in last year and has now launched its successor, the Meizu Pro 6. The 32GB variant is priced at CNY 2,500 (roughly Rs. 25,700), while the 64GB variant is priced at CNY 2,800 (roughly Rs. 28,800). The smartphones will go on sale from April 23.

The USP of the Android-based Meizu Pro 6 is its 5.2-inch Super Amoled full-HD (1080×1920 pixels) resolution display with 3D Press functionality. The feature is Meizu’s take on the 3D Touch pressure sensitive display technology that Apple debuted with the iPhone 6s and the iPhone 6s Plus. The display has a pixel density of 423ppi and is protected with Gorilla Glass 3.

The smartphone is powered by a deca-core MediaTek Helio X25 processor, with the 4 Cortex-A53 clocked at 1.4GHz, 4 Cortex-A53 cores clocked at 2.0GHz, and 2 Cortex-A72 cores clocked at 2.5GHz. The deca-core processor is clubbed with 4GB LPDDR3 RAM and Mali-T880 GPU. Meizu Pro 6 features a fingerprint sensor on the home button.

The smartphone sports a 21.1-megapixel rear camera with 1/2.4 sensor size, f/2.2 aperture, and a 10-LED dual-tone ring flash. It is also supported by laser and PDAF (phase detection autofocus) features. A 5-megapixel front-facing camera with f/2.0 aperture is also included. The smartphone is backed by a 2560mAh battery that supports fast charging with mCharge 3.0 technology.

On the connectivity front, the Meizu Pro 6 comes with the support for 4G LTE, Wi-Fi 802.11 a/b/g/n/ac, Bluetooth v4.1, GPS, A-GPS, and USB Type-C connectivity. The company is yet to announce the smartphone’s availability outside the country. The smartphone measures 147.7×70.8×7.25mm, weighs 160 grams, and will be arriving in Champagne Gold, Black Star, and Moonlight Silver colour variants.

The social media gets massive traffic

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Beetel Bite
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Role of social media

The advent of social media sites has opened up a new avenue for social interaction, the advantage of which is being taken by the entrepreneurs as well as the people in politics. Among the reputed sites the name of  Facebook,Twitter and many more come above board. In many countries of the world the social media sites have been intelligently used to rise public opinion against the oppressive regimes. The examples of the Middle East countries can be sites in this reference that is known as the Arab Spring. Looking at the potential of these sites the business organizations have also come forward to use this for enhancing their interest of harvesting more profits. These social media are also helping the people to interact among themselves exchanging personal as well as socio-political thoughts. As a result the social media is helping building up large social communities unthought-of in previous history of mankind. As the days are passing newer and more innovative roles are expected to appear using the social media sites.
Social Media

Appearance of new brand of social media

Fresh brands of social media are appearing in the internet that try to grasp all the plus points of these aiming to be more popular than the existing social media sites. In this regard the name of storeboard.com can be taken. Such sites have incorporated themes such as freedom of expression, less expensive promotional ventures, even playing field, creation of pro-business environment, adding features that help small businessmen, international image building, promoting interesting, inspirational and creative writings, promoting respect for all humans irrespective of cast and creed and trying to do good for the people at large. Innovative software is being discovered that enhances the range of social media such as Drupal. The users are able to do multiple functions using Drupal software involving the social media such as twitter and facebook. The new social media is efficiently performing as middlemen connecting the users with the clients of various fields of activities such as buying household items, electronic items, legal services, buying pets and animals, buying tickets for cinema and concerts, tickets and reservations of various kinds of vehicular traffics, medical services such as acupuncture and addiction treatments, sales and purchases of properties, job opportunities and many more.

 

In this way the social media is now being used for varieties of services encompassing almost all fields of activities. Only a few years back such holistic approach to the social media was unthought-of. It shows that in future there shall be much more avenues to foster the human welfare as well as the business activities through this unique networking system. You may also browse through the personal web site store such as couponmachine.in. They increased their stores revenue with this kind of marketing one example Askmebaazar deals page, before they use to have less revenue to that store then they decided to try social media marketing and there is a huge change in revenue graph . The upcoming entrepreneurs are using these sites for their aggressive promotional schemes using many modes of intelligently pushing through the social media, lured by the high traffic density in almost all the social media. This approach is paying them high dividends.

Opulent by Reach Mobiles launched exclusively from ShopClues

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Beetel Bite
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Experience the world of digital smartness and much more on Android 5.1 lollipop

shopcluesNew Delhi, April 4, 2016: - Raising the yardstick for affordable mobile devices, ShopClues, India’s first and largest managed marketplace, announces the exclusive launch of ‘Opulent’ by Reach Mobiles. Extending its lucrative association with ShopClues, the brand brings to the fore, yet another embodiment of steadfast functionality and sophistication with ‘Opulent’. Amalgamating, powerful performance and svelte design, ‘Opulent’ is endowed with SPD 7731, Quad Core processor with a speed of 1.2 GHz. This combined with Android lollipop 5.1, 1 GB RAM and internal memory as big as 8 GB, makes it a benchmark smartphone by Reach Mobile.

shopclues

Nitin Kochhar, VP - Categories, ShopClues commented, “Taking forward our commitment to bring the best of electronic devices to our patrons, the launch of ‘Opulent’ is an extension of our fruitful alliance with Reach Mobile. This launch was inspired by the success witnessed during the exclusive launch of ‘Cogent” by the brand. We have received a very positive response from our consumers and are certain that ‘Opulent’ will satiate every gizmo geek’s quest for digital smartness, coupled with affordability”.

Anis Rahman, Vice President- Reach Mobile commented, “Thanks to our association with ShopClues, our exclusive launch of ‘Cogent’ on its platform was a tremendous hit. We are certain that ‘Opulent’ too will find a ready market as it offers a superb performance as well as appealing aesthetics. Coupled with the trust and reliability that ShopClues inspires in our target markets, we look forward to a phenomenal response for the smartphone.”

The display quality in ‘Opulent’ is in absolute alignment with its aesthetic standards. The 5-inch HD IPS display comes with a resolution of 720X1280 Pixels. Featuring a 5 MP rear camera and a 2 MP front camera, the smartphone offers GSM connectivity of 900/1800. Additionally, with a battery capacity of 2500 mAh, which can be replaced, the device can last as long as 7 hours. Compressing the best-in-breed technology in four vibrant cases of Black, White, Orange and Red, ‘Opulent’ is definitely worth the price!

Opulent by Reach is available at Rs. 3599/- only at Shopclues.com.

Check out the product at http://www.shopclues.com/reach-opulent-1.html

10 Essential Elements for the Perfect Project Plan - by Wrike project management software

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Beetel Bite
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Infographic brought to you by Wrike small business collaboration software

10 Essential Elements for the Perfect Project Plan - by Wrike project management software

Free Partition Software Review: AOMEI Partition Assistant Standard

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Beetel Bite
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AOMEI Partition AssistantThe number of computer users rapidly increase with the growing age of Information Technology, so has the need of the quality software for assistance. Partitioning of the hard disk is one of basic requirements of the computer to run effectively. In the daily life, both personal and business, the disk Management is something that is very crucial when it comes to the performance of the computer. AOMEI Disk Partition Assistant has just filled the void of the quality software that assists us to achieve perfect disk & partition management.

 

Why Need Partitioning

There are many reasons that we need partition, such as continuous warning of crunching space, slow speed and frequent system crashes since poor portioning. The low space often leads to data loss and crashing of data. To expand disk space after the crunching may also suffer huge data loss. The benefits of partition tool are endless as far as the computer use is concerned. A reliable partition tool could not only protect your data and the drive but also speed up your computer.

Functioning of the Partition Software

AOMEI Disk Partition Assistant Standard is a free partition manager which has earned good reputation among worldwide users. It comes with so many powerful features that you can completely control your hard disk and partition, such as creating, resizing, deleting, moving, merging, splitting partition and more. It is the handy software designed to let the users effectively do the disk management tasks.

Besides the above said applications, there are many advanced utilities offered by AOMEI Disk Partition Assistant to maintain your computer and manage hard drives and partitions, some of them are:

Convert data disk between MBR and GPT partition styles.

Will assist you expand your C drive.

Resolve low disk space issue

Easily converts FAT to NTFS file system without losing data.

Transfer a large number of data from one disk to another.

Create a bootable rescue disk based on Windows PE to boot your computer.

AOMEI Partition Assistant

Support System

AOMEI Disk Partition Assistant Standard supports almost all popular Windows Operating Systems, including Windows Vista, XP, 2000, Windows 7/8/8.1 as well as the latest Windows 10, this freeware is supported by both, 32-bit and 64-bit operating systems. Moreover, the software supports many types of different disk formats, like NTFS, ext2, ext3, FAT16, FAT32 and other file systems. People use Windows 10, may usually come across the problems such as low free space in one partition while the other partition has enough free space. This software has specific partition magic for Windows 10 to solve the problem.

Final Words

AOMEI Partition Assistant Standard is efficient software that can change the experience of your work, guaranteeing you get the full features for creating, resizing, deleting, merging, splitting partition and more. Using these three features, you can resolve any issues on your hard drive and computer. This is why this software earned good reputation among worldwide users. Last but not least, it is absolutely free of cost. So, if you are facing issues with hard drives and system partitioning then install the free tool and start use it.

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